Mahindra has announced a price hike for its flagship SUV, the XUV700, affecting select AX7 and AX7L variants. This adjustment comes just two months after a celebratory price reduction in August, marking the SUV’s third anniversary since its launch. Despite the hike, the starting price of the XUV700 remains at ₹13.99 lakh (ex-showroom), ensuring affordability for entry-level buyers.
Variants Impacted by the Price Hike
The AX7 and AX7L variants, which had previously seen a substantial price cut of nearly ₹2 lakh in August, are now witnessing increases ranging from ₹30,000 to ₹50,000.
- The AX7 variants now start at ₹19.49 lakh (ex-showroom) and top out at ₹23 lakh (ex-showroom).
- The AX7L variants, known for their luxurious features, now top out at ₹25.49 lakh (ex-showroom).
Unchanged Variants:
The manual and seven-seat automatic petrol variants remain unaffected by the latest price revision, offering a reprieve for budget-conscious buyers. However, the AX7 petrol variants have seen a hike of ₹30,000, while the top-end diesel variants have experienced the steepest hike of ₹50,000.
Mahindra XUV700: A Premium Choice in the SUV Market
The Mahindra XUV700 has carved a niche for itself in the fiercely competitive mid-size SUV segment. It stands tall against rivals like the Tata Safari, MG Hector Plus, Hyundai Creta, and Kia Seltos, offering both two-row and three-row seating options.
Why Choose the AX7 Variant?
The AX7 range is a premium upgrade from the AX5, offering advanced features such as:
- ADAS Level 2 (Advanced Driver Assistance System)
- Panoramic sunroof
- Dual HD superscreen display
- 3D audio by Sony with premium speakers
- Leatherette seats
- All-Wheel Drive (AWD) for off-road capabilities
The AX7L Luxury Pack takes indulgence a step further, making the SUV a perfect blend of performance, safety, and sophistication.
Why the Price Hike Matters
The price increase is significant for those eyeing the high-end AX7 and AX7L variants, especially after the substantial discounts offered in August. While the hike narrows the gap created by previous reductions, the XUV700’s unmatched features and value proposition still make it a compelling choice in its category.